MLM: 3 Must Have Tools for Network Marketing Newbies


If you are new to MLM you can get overwhelmed with all of the tools and ways to build a business. While many of the strategies work it’s important that you focus on what’s going to five you leverage and the  ability to scale your business up without breaking the bank. Here are 3 must have tools you should use to create success.

1. Aweber- Have you ever been told that you need to make a list of everyone    you know? Well the real goal is to create a database of interested prospects.    One of the great ways to do that is to use an autoresponder. The great thing    is that this tool will allow you to create a database that you control. You can    send an email to this list and reach out to prospects or exisitng customers at anytime. This service is $19.95 which is less than the cost of a large pizza.

2. FreeConferenceCall.com- One of the keys to having success int MLM is connecting and staying in touch with your prospects, customers and team. One of the ways to do so is to use a conference call. www.FreeConferenceCall.com is  a great tool because it allows you to set up a free call and meet with people with simple access to a phone. [Read more...]

Direct Sales: 2 Mistakes You Must Avoid With the Law of Attraction


Can your Direct Sales business benefit from the law of attraction? Of course it can but only if you avoid two common mistakes that sabotage the profound principle. Your mind is always operating in the background or subconscious. You can program it for success if you avoid these two mistakes.

1. Believing that all you have to do is think positive and you will get what you want

Here’s the deal. Positive thinking works at a surface or conscious level. The problem is that there is always a voice or tape in your subconscious background that is also driving you. The conscious level is a filter that takes things in and processes it. Once the information comes in your brain reviews it and determines what to do with it or if it’s even important.

However, the unconscious is where everything from your past is stored. It’s where both some of your most cherished memories as well as negative experiences live. This is where your mind tries to be the protector of your life’s experiences until you want to bring those memories back to the present. The challenge is while the conscious mind is thinking positive thoughts the unconsicious can be stuck in the negative past and therefore cancels everything out. The result, is you don’t achieve the result that you want. [Read more...]

It’s All about the Momentum


What do you think of when you read the word momentum? I think of a marathon runner, keeping the pace, never slowing down to let the person on his tail overtake him. Just as a marathon runner holds a steady pace, so as to not expend his energy too quickly and sputter out, so should you in direct sales. How do you do that? What is a steady pace in direct sales and how do you keep from sputtering out?

Here are some tips and suggestions to help you get the momentum and keep it going in your direct sales business.

  1. Start off strong but steady. Don’t take off too hard and fast. By that I mean book your first six shows, but no more. Book them over a two-week period, 3 in the first week and 3 in the 2nd week. From there you will get other bookings for the following weeks, so you want to take it nice and steady. You don’t want to overbook yourself from the start because you will feel tired out and then get burned out from the get go. Not to mention, your family probably won’t like that you’re gone all the time. And keeping records is much harder when you over book yourself, then you get behind and feel unorganized. Starting out with a steady pace will keep you organized and going strong during your direct sales career. [Read more...]

Why Use An Online Newsletter Service


Use Email Marketing For Effective Email Campaigns

E-mail marketing is a form of direct marketing which allows direct sales representatives to reach a large number of potential customers simultaneously. There are several different e-mail methods available and not all of them work the same way. This is why when it comes to sending out bulk e-mails, as you would an e-mail newsletter, you may not be reaching all your potential or current customers at the same time. Because of this, you might want to consider using an online service to do it for you.
Many consumer-designed e-mail systems are unable to handle the mass quantities of e-mail messages you might want to send. They lack the features necessary to successfully execute an e-mail marketing campaign and are not equipped for such tasks.

Effective Newsletter Analytics

While there are many different e-mail marketing and newsletter service providers available, many provide the same basic services. Analytics and statistics are important pieces of information to obtain. When you send out bulk e-mail messages, you have no way of knowing how many people actually received it or how many opened it. E-mail marketing services use separate tools that will track the number of e-mails received and how many are actually opened. Good analytics will also tell you how many clicks the email got that may take them to your sales page or website. This is accomplished for all separate e-mails and provides a way to keep up with who is receiving and reading your newsletters as well as their level of interest.

You can take a look at who opened and clicked through your messages and what links were accessed. You’ll also receive reports on bounces, unsubscribes and formal spam complaints if any should occur.  A good analytics package from your newsletter service provider allows you to see how effective your mailings are.

Using online newsletter services definitely has its advantages. The data you will receive concerning the statistics of your newsletters will help you improve future mailings, so you will be able to increase response open and response rates to your newsletters. It will also help you target your customers better because you will have the opportunity to analyze the statistics, and through this capability will gain a more thorough understanding of what type of information your customers want and need.

Another great benefit you will receive when using an e-mail marketing service is the ability to perform a/b testing. Many e-mail marketing systems allow you to test multiple subject lines so you can find the one that will be most successful for your campaign. For example, you can see two different subject lines on a random sample of e-mails. The system will then automatically compare the open rates you receive from each and send the e-mail with the subject line that garners the most success to the rest of your list. The sample that you choose for the testing purposes might be only about ten percent of your list, but it will be enough to show you what subject line will work and which one won’t.

Direct Sales Marketing

E-mail marketing services provide many benefits that would benefit direct sales marketing consultants. Now you can truly target your customers with what they want to read and keep up with the results. Also, sending out a newsletter through an e-mail marketing service is much easier than sending out bulk e-mails via groups and will net you a much more successful e-mail marketing campaign in the future.  When you can track your email marketing campaign and present a professional image your results will be greater and your business will grow!  I have used 3 different newsletter services and have found a wide variety of price points and services.  My favorite is MyNewsletterBuilder.  Learn more about effective email marketing newsletter campaigns so that you get the results you deserve from your emails and newsletters.